The term 67 is an ambiguous slang term made popular by Gen Alpha on social media and in schools and friend groups across the country. Gen Alpha refers to people born from approximately 2010 to 2024, making them the children of Millennials.

 

Its pervasiveness is what stuck out to the team selecting the word of the year, Steve Johnson, director of lexicography for the Dictionary Media Group at IXL Learning, told CBS News.

 

"Something that you would have thought would have gone away, it just kept on growing larger and larger, snowballing into kind of like a cultural phenomenon," Johnson said.

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A phenomenon is an observable event or a fact that happens in the world, especially one that is unusual, amazing, or surprising.